Resume

I’m looking for a long term role where I can utilise and improve my skills. I believe good digital marketing combines both the analytical with the creative. I strive to strike a balance between the two. I hope to find the right organisation where I can flourish professionally whilst working for a great initiative.

Canteen: Digital Marketing Coordinator

• Managed paid social media campaigns end to end, this includes creating/editing content, copywriting, campaign builds and reporting for both fundraising and service based initiatives.
• Implemented best practice tracking and analytics for multiple sites which in turn provided accurate reporting in order to make data based optimisations.
• Liaised with external developers to implement advanced custom tracking techniques and meet unique reporting requirements through Google Tag Manager and Analytics.
• Provided guidance for monthly eDMs for multiple internal stakeholders with individual databases up to 70k. This included design, optimisation and reporting.
• Liaised with external agencies for campaign improvements across Google Grants and Paid Search. Updated website properties when required utilising skills in design, HTML and CSS.
• Engaged in digital marketing meet-ups where marketing teams across the charity sector would share past experiences in order to improve our own skills along with the sector as a whole.

This Is 42: Events & Digital Marketing Manager

• Created end to end digital marketing campaigns utilising Ads Manager, Google Ads & Twitter Ads.
• Delivered successful large scale events in Australia & New Zealand, liaising with multiple venues, production contractors and external stakeholders.
• Produced and promoted academic content for a mainstream audience through social media channels, mainly YouTube & Facebook.
• Managed a mailing list of 150k for monthly newsletters, content releases and event announcements.
• Provided detailed analytical reports for campaigns & events using Google Analytics and Facebook Ads Reporting & Analytics tools.
• Utilise event & marketing budgets to monitor spend and revenue targets.

Think Inc.: Events & Marketing Coordinator

• Organised schedules & logistics for several science events across Australia & New Zealand with attendance numbers reaching up to 6,000 per show.
• Developed strong organisational skills managing event production for multiple venues.
• Assisted with marketing campaigns & content creation to promote science based events for a diverse demographic.

The World Bar: Brand Manager

• Managed weekly events with attendance reaching up to a 1,000 patrons a week.
• Maintained monthly revenue targets by booking well researched artists and creating content campaigns for our audience.
• Developed strong interpersonal skills communicating with patrons, artists and key stakeholders on a regular basis.

Materialised: Graphic Designer

• Designed & edited patterns for large scale production printing.
• Liaised with production teams to meet multiple client deadlines.
• Managed company site updates through Wordpress.