Career Objective

I’m looking for a long term role where I can utilise and improve my skills. I believe good digital marketing combines both the analytical with the creative. I strive to strike a balance between the two. I hope to find the right organisation where I can flourish professionally whilst working for a great initiative.

Employment History

Canteen: Digital Marketing Coordinator

  • Managed paid social media campaigns end to end, this includes creating/editing content, copywriting, campaign builds and reporting for both fundraising and service based initiatives.
  • Implemented best practice tracking and analytics for multiple sites which in turn provided accurate reporting in order to make data based optimisations.
  • Liaised with external developers to implement advanced custom tracking techniques and meet unique reporting requirements through Google Tag Manager and Analytics.
  • Provided guidance for monthly eDMs for multiple internal stakeholders with individual databases up to 70k. This included design, optimisation and reporting.
  • Liaised with external agencies for campaign improvements across Google Grants and Paid Search. Updated website properties when required utilising skills in design, HTML and CSS.
  • Engaged in digital marketing meet-ups where marketing teams across the charity sector would share past experiences in order to improve our own skills along with the sector as a whole.

This Is 42: Events & Digital Marketing Manager

  • Created end to end digital marketing campaigns utilising Ads Manager, Google Ads & Twitter Ads.
  • Delivered successful large scale events in Australia & New Zealand, liaising with multiple venues, production contractors and external stakeholders.
  • Produced and promoted academic content for a mainstream audience through social media channels, mainly YouTube & Facebook.
  • Managed a mailing list of 150k for monthly newsletters, content releases and event announcements.
  • Provided detailed analytical reports for campaigns & events using Google Analytics and Facebook Ads Reporting & Analytics tools.
  • Utilise event & marketing budgets to monitor spend and revenue targets.

Think Inc.: Events & Marketing Coordinator

  • Organised schedules & logistics for several science events across Australia & New Zealand with attendance numbers reaching up to 6,000 per show.
  • Developed strong organisational skills managing event production for multiple venues.
  • Assisted with marketing campaigns & content creation to promote science based events for a diverse demographic.

The World Bar: Brand Manager

  • Managed weekly events with attendance reaching up to a 1,000 patrons a week.
  • Maintained monthly revenue targets by booking well researched artists and creating content campaigns for our audience.
  • Developed strong interpersonal skills communicating with patrons, artists and key stakeholders on a regular basis.

Materialised: Graphic Designer

  • Designed & edited patterns for large scale production printing.
  • Liaised with production teams to meet multiple client deadlines.
  • Managed company site updates through Wordpress.

Educational Histroy

Certified Digital Marketing Professional

Monarch Institute: 2018

Google Analytics Certified

Google: 2019

Diploma in Audio Engineering & Sound Design

JMC Academy: 2015

Advanved Diploma in Graphic Design

St George TAFE: 2013


Skill About
Front End Web Development Ability to create and edit HTML & CSS.
Facebook Business Manager 3+ Years experience creating campaigns.
Google Ads 1+ Years experience creating search, display & video campaigns.
Snapchat Ads >1 Year experience creating engaging snapchat ads.
Email Marketing 2+ Years experience managing email databases, regular newsletter sends and journeys.
Google Tag Manager 1+ Years experience utilising Tag Manager to organise and customise website tracking and analytics.
Google Analytics ~3 Years experience and Google Certified.
Wordpress 3+ years experience managing and designing wordpress sites.
RegEx Ability to write and utilise regular expressions.

Want to get in touch?

Send me an email.